- Shift Towards Personalization and Customer-Centricity
In today’s competitive insurance market, consumers are looking for personalized insurance solutions that address their specific needs and preferences. Insurers are responding by embracing a customer-centric approach, using data analytics and insights to create tailored insurance products and services. From usage-based insurance to on-demand coverage, insurers are offering flexible and customizable solutions to meet the demands of today’s tech-savvy consumers. This new model of insurance is redefining the relationship between insurers and customers, creating new opportunities for both parties.